Orajel

 

-Featured on Digiday-

We promoted Orajel’s training toothpaste with a social campaign reminding parents that a lot goes into a toddler’s mouth.

UGC
It wasn’t hard to find user-generated content that illustrates our point.

 

Animated gifs
Once you see the world from a baby’s perspective, you understand why they treat the house like a buffet.